keeping real estate simple

Seriously. Ok, let me rephrase that. I am not a salesman in the typical sense that you are thinking of. You will never see an abnormally LOUD commercial of me trying sell you a car for just $199 down, 0% APR  for 36 months, followed by a really fast, imperceptible statement that basically says, “you won’t qualify for this deal anyway, but come on by so we can sell you on something that isn’t quite as good.” Nor will I be ringing your doorbell asking if I can bring my state of the art vacuum cleaner into your house for a free demonstration and 3 hours of your time. Likewise, I will not be calling you (probably because you are on the national “No Call List”) to let you in on the latest deal of the century for life insurance, get rich quick scheme, etc. I am sure some semblance of the examples above popped into your head when you see the word “salesman.” Don’t feel bad. I think of those things too. That is why it is important for me to distinguish REALTORS as different.

For some people, this might be splitting hairs. But stay with me here. What I am selling is a great customer service experience and relationship. Relationship? Sounds weird. Actually, if you think about it, your REALTOR is someone who will help you through what is in many cases the biggest financial transaction you will ever have in your life. Isn’t that worthy of having a relationship? You are trusting them with your biggest asset. They are giving you their skills in negotiation, contracts, and knowledge of the real estate world. Sounds a little deeper than just deciding on whether you want the subscription to Sports Illustrated or TIME doesn’t it? I certainly believe it to be true.

The point? Don’t be afraid to engage a REALTOR with questions. We are in the business of helping you, not selling you. Or at least that is how your agent should be. Our advice and information is free. FREE. No strings attached. You can’t even call your cell phone provider for a billing answer without them pitching you an add-on or something. And they already have a hand in your pocket. We want to build that relationship with you so that when the time comes for you to make that transaction, we are the expert you call. Don’t be shy.